Lukas | Design Portfolio

Lukas Loscher

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Transforming Vehicle Interactions for a new Automotive Experience

We partnered with a leading German automotive manufacturer to redefine exterior vehicle interactions, aiming to enhance both functional and emotional experiences through innovative light-based designs that unify vehicle interiors and exteriors.

Deliverables

Development of interactive prototypes for vehicle light interactions
Creation of tangible experiences blending analog and digital interfaces

Client

OEM

My role

Interaction Designer

Duration

2 years

Ideation

Understanding the Challenge

I led workshops that fostered creative exploration within cross-disciplinary teams. Using design research methods, we generated diverse perspectives and defined creative boundaries, setting the stage for innovative solutions.

Prototyping

Materializing Concepts

This phase combined thinking, building, and testing to explore potential automotive futures, enabling clear decision-making through tangible experiences.

Delivery

Crafting Seamless Automotive Experiences

In 4-week sprints, we developed a cohesive digital-physical vehicle entry experience. Collaborating with a major automotive brand, we integrated design and interaction touchpoints to consistently convey the brand message. Using life-sized, electronic mockups, we validated concepts with users and stakeholders, presenting detailed animations of each user experience stage.

Reflections:

This project underscored the value of prototyping in the design process. Creating life-sized mockups taught me the importance of validating concepts with real-world tests, ensuring functionality and user satisfaction.

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Lukas Loscher

work

get in touch

Transforming Vehicle Interactions for a new Automotive Experience

We partnered with a leading German automotive manufacturer to redefine exterior vehicle interactions, aiming to enhance both functional and emotional experiences through innovative light-based designs that unify vehicle interiors and exteriors.

Deliverables

Development of interactive prototypes for vehicle light interactions
Creation of tangible experiences blending analog and digital interfaces

Client

OEM

My role

Interaction Designer

Duration

2 years

Ideation

Understanding the Challenge

I led workshops that fostered creative exploration within cross-disciplinary teams. Using design research methods, we generated diverse perspectives and defined creative boundaries, setting the stage for innovative solutions.

Prototyping

Materializing Concepts

This phase intertwines thinking, building, and testing to bring forward potential elements of our collective automotive future, facilitating clear decisions via tangible experiences.

Delivery

Crafting Seamless Automotive Experiences

In 4-week sprints, we developed a cohesive digital-physical vehicle entry experience. Collaborating with a major automotive brand, we integrated design and interaction touchpoints to consistently convey the brand message. Using life-sized, electronic mockups, we validated concepts with users and stakeholders, presenting detailed animations of each user experience stage.

Reflections:

This project underscored the value of prototyping in the design process. Creating life-sized mockups taught me the importance of validating concepts with real-world tests, ensuring functionality and user satisfaction.

→

previous project

next project

→

Lukas Loscher

work

get in touch

Transforming Vehicle Interactions for a new Automotive Experience

We partnered with a leading German automotive manufacturer to redefine exterior vehicle interactions, aiming to enhance both functional and emotional experiences through innovative light-based designs that unify vehicle interiors and exteriors.

Deliverables

Development of interactive prototypes for vehicle light interactions
Creation of tangible experiences blending analog and digital interfaces

Client

OEM

My role

Interaction Designer

Duration

2 years

Ideation

Understanding the Challenge

I led workshops that fostered creative exploration within cross-disciplinary teams. Using design research methods, we generated diverse perspectives and defined creative boundaries, setting the stage for innovative solutions.

Prototyping

Materializing Concepts

This phase intertwines thinking, building, and testing to bring forward potential elements of our collective automotive future, facilitating clear decisions via tangible experiences.

Interactions

Mapping User Engagement

We mapped areas of proximity around the vehicle, designing interactions that transition from distant recognition to close engagement as the user approaches. The process involves gradual interaction layers that guide the driver toward the vehicle, enhancing ceremonial access through proximity sensors and strategic light cues.

Interaction Testing

Iterative Prototyping and Feedback Loops

Explore alternative interaction concepts through interactive demos I've created. These elements let you engage directly with the design features. Simply move your cursor to play around and experience the designs firsthand.

Delivery

Crafting Seamless Automotive Experiences

In 4-week sprints, we developed a cohesive digital-physical vehicle entry experience. Collaborating with a major automotive brand, we integrated design and interaction touchpoints to consistently convey the brand message. Using life-sized, electronic mockups, we validated concepts with users and stakeholders, presenting detailed animations of each user experience stage.

Reflections:

This project underscored the value of prototyping in the design process. Creating life-sized mockups taught me the importance of validating concepts with real-world tests, ensuring functionality and user satisfaction.

→

previous project

next project

→